Marketing Question of the Week: Sales Professional Use of Social Media

Marketing Question of the Week: What is the best way to make follow up contact with a possible client/customer after an initial short information gathering meeting?

This question comes from Jim Silva of Silva Law Office

Jim, your question about following up is a challenging one. I think it is highly dependent upon your industry, whether you sell product or service, and what your relationship is with someone. I can tell you what I do, and maybe that will be a helpful start. 

First, connect socially online. 

Marketing Your Small Business in the Digital Age

As a small business, deciding which online marketing channels to focus on can be a challenge. This presentation, conducted for the North East Canvas Products Association, discusses the various forms of online marketing available to small business, to help focus efforts to where marketing dollars can have the most impact for the company. This is a shortened version of the full presentation. For the full presentation, please contact me directly.

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