Town of Pelham, NH Economic Development

About Town of Pelham, NH Economic Development

Located on the Massachusetts border, the Town of Pelham NH is a region poised for big economic growth. With the expansion of Route 93 in the area, the town Planning Office and business community see this as an opportunity to capture the interest of site planners and business owners looking to make a move and take advantages of the many benefits the town offers.

 

Project

Located on the Massachusetts border, the Town of Pelham NH is a region poised for big economic growth. With the expansion of Route 93 in the area, the town Planning Office and business community see this as an opportunity to capture the interest of site planners and business owners looking to make a move and take advantages of the many benefits the town offers.

As a small town with little economic development to speak of, they faced a branding challenge. Next to larger economic centers on the border, and competing with other towns that have similar characteristics, Pelham needed a brand impression that would capture the interest of those responsible for bringing businesses and opportunity to their town. We helped them to achieve this with a new brand design for their economic development group, as well as an informative website that featured local businesses in video and directory listings and included interactive maps showcasing the zones open to and currently featuring economic development initiatives.

In addition to creating a brand identity and website that earned them state recognition, we worked with the town committee members and offices to develop a clear strategy, mission and goals. We assisted with community outreach, messaging and communication, as well as asking the pertinent questions that help the entire group create a brand for the business community to foster growth and expansion.

 

SERVICES PROVIDED

Marketing strategy
Website design
Website development
Copywriting